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Alfred Maskeroni

They say imitation is the sincerest form of flattery. But when it comes to parodies of Matthew McConaughey's earnestly enigmatic Lincoln campaign, something tells me people are just making fun of the guy.

Ad of the Day: 'First Kiss' Director Gets to Second Base With 'Undress Me' Sequel (SFW) More awkward fun as strangers disrobe in Showtime promo

Who needs Tinder when Tatia Pilieva is making ads? The director of Wren's super-viral "First Kiss" ad (86 million views to date) moves to the next stage of intimacy in this…

July 11, 2014, 9:31 AM EDT

7 Ways Television Marketing Is Big at SXSW The game of shows battles it out

From experiential activations to free food and actual broadcasts, network and cable TV outlets have left their stamps all over Austin. It is clear that the marketing of television to…

March 11, 2014, 2:15 PM EDT

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