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Motorola "Empower the People"

Motorola today released another teaser for its 60-second Super Bowl commercial. As an earlier one suggested, XOOM is attacking Apple with themes from its storied Super Bowl “1984” spot. The…

February 4, 2011, 12:00 AM EST

Chevrolet "Al's Dealership"

One of the most anticipated returns to Super Bowl sponsorship this year is General Motors. GM is making a massive comeback play that starts during the pre-game and lasts all…

February 2, 2011, 12:00 AM EST

Honda "This Unpredictable Life"

Wieden + Kennedy and Nexus directing duo Smith & Foulkes, the team behind the 2005 award-show sweeper “Grrr” for Honda, are back with another lush animated production for…

January 31, 2011, 12:00 AM EST

Old Spice "I'm Back"

He’s baaaaaack. Yes, the mighty Isaiah Mustafa is back for Old Spice. In a teaser video for an upcoming campaign for the Old Spice Fresh Collection posted on the brand’s…

January 26, 2011, 12:00 AM EST

Hyundai Elantra "Sheep"

No one wants to be perceived as a sheep, a follower, a drone. Hyundai is the latest advertiser to promote its cars by telling viewers to stop blindly following the…

January 24, 2011, 12:00 AM EST

Verizon "It Begins"

Tick tock. Tick tock. Frustrated iPhone users have been waiting and waiting for Apple to give them another carrier option other than AT&T. The time has finally come. The new…

January 21, 2011, 12:00 AM EST

Audi "Goodnight"

Audi’s new 60-second spot for the A-8, a prelude to its fourth Super Bowl appearance next month, says goodbye to all the outmoded accoutrements of luxury in a Daniel Kleinman-directed…

January 18, 2011, 12:00 AM EST

Planters "Treeathlon"

When we first saw Being:'s new Robert Downey Jr.-voiced, animated Mr. Peanut, he was hosting a holiday party with his cracked-shell held together with a Band-Aid. Now, he competes in…

January 14, 2011, 12:00 AM EST

Planet Fitness "Lift Things Up"

“I lift things up and put them down." "I lift things up and put them down." Not exactly a conversationalist. This seems to be the only thing that this bulking…

January 10, 2011, 12:00 AM EST

Asics "Shedding"

Fear. Worry. Doubt. A global Asics campaign from Vitro shows how running can shed more than pounds as those types of words fall away from runners bodies like beads of…

January 7, 2011, 12:00 AM EST