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Adweek Staff

Alltel Awards Creative to Hoffman

SAN FRANCISCO Independent Hoffman|Lewis defeated three other agencies to win creative chores on the $5 million Alltel Publishing account following a review, the agency said.The St. Louis office of San…

Charleston

CHICAGO Charleston|Orwig said it has named Lisa Ellegard director of marketing services. She is mainly tasked with developing new business strategy.Ellegard, 34, has worked as a relationship manager with Clarke…

Frazee at Ascent Media

Ascent Media Creative Services, a subsidiary of Liberty Media Corp., has named Bill Frazee to the newly created post of vice president, North America commercial services. Frazee will be the…

H

SAN FRANCISCO Hoffman|Lewis will break five new spots Tuesday for the Northern California Toyota Dealers' Association, some featuring longtime spokesman Steve Young, former San Francisco 49ers quarterback.Young, who has endorsed…

Y

DALLAS Yaffe|Deutser launches an image campaign this week for Memorial Hermann Healthcare System.The Houston agency won the account of the nonprofit healthcare provider in April 2002. Brad Deutser, president of…

A Kid At Heart

If you're wondering when Stuart Weitzman initially decided to become a shoe designer, you might want to look at his "childhood."Three new ads for the stylish footwear brand, from Korey…

Home Front

The debate about whether commercials qualify as art just got more complicated. Case in point: a campaign for Homestore.com.The print and TV work created by TBWA\Chiat\Day features people residing in…

Letters

An American Legacy: Anti-Tobacco Ads That WorkIjust want to thank Adweek for choosing the American Legacy Foundation anti-tobacco spots as Best Campaign of 2000 [Best Spots, Feb. 5].I am a…

Conceptual Art

I'm still thinking about that commercial where the corpse can't stop smiling because he liked his job.Ads that are funny, poignant or just plain clever will always require the kind…

Media Edge Wins Waterhouse Account

Online broker TD Waterhouse Group Inc. awarded its $40 million media buying and planning account to The Media Edge, sources said. Sources said the final round included The Media Edge,…

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