Will Levith

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Trailer Mash: July 8, 2011

Brand Marketing

After the holiday weekend’s takeover by robots and explosions (Transformers: Dark of the Moon), this weekend’s fare is, well, a bit more subdued. But nothing a rap legend and some [...]

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Why is Cindy Chandler pitching HughesNet?

Creativity

As a rabid fan of the great sci-fi series Lost—my fiancée got me the six-season boxset for Chrismukkah—I still often think about that great finale. After the Smoke Monster wreaked [...]

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Facts & Figures: October 20, 2008

Performance Marketing

This is the Facts & Figures page updated for October 20, 2008. In the file, you’ll find the entire Men’s Lifestyle/Fitness/Outdoor category, as well as analysis of it by Mediaweek [...]

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Facts & Figures: October 13, 2008  

Performance Marketing

This is the Facts & Figures page updated for October 13, 2008. The page includes the Bridal and Women’s Lifestyle/Service categories from the Monitor chart, as well as analysis from [...]

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Facts & Figures: October 6, 2008

Performance Marketing

This is the Facts & Figures page updated for Oct. 6, 2008. It includes category charts and totals for Travel and Food categories, as well as analysis from Mediaweek senior [...]

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Facts & Figures: September 22, 2008

Performance Marketing

This is the Facts & Figures page updated for September 22, 2008. In it are the ad-page totals for the Business/Personal Finance and Science/Technology categories, as well as Lucia Moses’ [...]

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Facts & Figures: September 15, 2008

Performance Marketing

This is the Facts & Figures page updated for September 15, 2008. Included in the page are the Shelter categories ad-page figures, as well as Lucia Moses’ analysis. Click here [...]

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Facts & Figures: September 8, 2008

Performance Marketing

This is the Facts & Figures page updated for September 8, 2008. Also, read Lucia Moses’ analyses of the Teen and Parenting/Kids categories. Click here for this week’s page

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Nielsen/IAG: Cable Hybrids

Brand Marketing

This is a new addition to Mediaweek.com. Each month, Nielsen/IAG provides Mediaweek with a new chart of exclusive research data. This month’s chart features hybrids in cable programming. Enjoy. Click [...]

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Facts & Figures: August 25, 2008

Performance Marketing

This is the Facts & Figures page updated for August 25, 2008. Also, read Lucia Moses’ analysis of the Fashion & Beauty category. Click here for the page