Mike Thompson
Pretty Simple’s formula for success: Take a talented team and have them produce quality content
Performance Marketing
Paris-based social game developer Pretty Simple’s been catapulted into the public spotlight after launching its macabre hidden object game Criminal Case in November 2012. Over the past five months the [...]
Zynga: Higher frame rates lead to monetization
Performance Marketing
Zynga today revealed during its FarmVille 2 post-mortem, “What Grew Wild and What Withered Away”, that higher frame rates are often tied to monetizing players. The talk was given by [...]
GDC roundup: Godsrule, Unity and PerBlue
Performance Marketing
Godsrule close to launching on iOS — We got to see a demo of Sega and Gogogic’s social strategy game Godsrule: War of Mortals on iOS today. The game was [...]
Facebook reveals new growth stats; 20 percent of web users play games every day
Performance Marketing
This is a crosspost from sister site InsideSocialGames. Today at the Game Developers Conference, Facebook revealed new statistics, features and a Game Center for developers. According to Facebook, more than 250 million [...]
Exclusive: PopCap bringing Plants vs. Zombies to Facebook with Plants vs. Zombies Adventures, confirms PvZ 2
Performance Marketing
PopCap Games today officially revealed the social adaptation of its incredibly popular game Plants vs. Zombies with Plants vs. Zombies Adventures. At the San Francisco Game Developer Conference, we got [...]
Social Games news roundup: Hyper Hippo, Gameloft and Rage of Bahamut
Performance Marketing
Club Penguin team members form new studio — Club Penguin co-founder Lance Priebe and former Studio Head and VP of Global Operations for Disney Online Studios Pascale Audette have teamed up to [...]
Years after launch, PlayFirst’s games continue to thrive due to regular updates
Performance Marketing
Social mobile developer PlayFirst is continuing to see a rise in user numbers and revenue for its core “Dash” games, something of a rarity in an industry where dwindling players [...]
Zynga reveals updates for Zynga.com web platform
Performance Marketing
Zynga today revealed its planned update for its web platform of Zynga.com. In a blog post, CTO Cadir Lee explains that the past year was an extended beta period for [...]
Wooga’s Monster World arrives on iOS
Performance Marketing
Social game developer Wooga’s Monster World has arrived on iOS. We’ve known the game was slated to arrive on mobile platforms since we spoke to Wooga Founder and CEO Jens Begemann [...]
The Tap Lab launches Tiny Tycoons
Performance Marketing
Mobile developer The Tap Lab today launched its debut title, Tiny Tycoons, for iOS. The Massachusetts-based studio has spent the past year working on the title, part of an ambitious [...]