Kenneth Musante
Beware the Bubble
Performance Marketing
Billion dollar valuations for Twitter and Groupon “mathematically insane,” according to IAC founder and chairman Barry Diller. Diller addressed a packed house at the SXSW conference in Austin, and covered [...]
Forget March Madness… Get Ready for Startup Madness
Performance Marketing
Startup incubator TechStars is holding a bracket-style tournament to find out which startup reigns supreme. Sixty four startups that have a functional product, but have not been through the TechStars [...]
Square Drops Transaction Fee
Performance Marketing
Square, the startup that lets mobile vendors take credit card payments through their phones has taken a jab at competitors by dropping its $0.15 per transaction fee. Now Square says [...]
White House Explains 'Startup America' with Markers
Performance Marketing
Still confused about Presidant Obama’s Startup America program? Well, Austan Goolsbee, Chairman of the Council of Economic Advisers, has drawn everything out for you on a white board. As part [...]
You Launched the Company, Now Wear the T-Shirt
Performance Marketing
Business around Silicon Valley is booming biggert than ever. And in a bid to make fun of the rapidly growing startup scene, clothing designer Gemma Aguiar launched Startup Apparel, a [...]
Groupon Super Bowl Ads: Fun or Flop?
Performance Marketing
During one of the Super Bowl’s many commercial breaks on Sunday, viewers were treated to a string of controversial ads from Groupon, the two-year-old group buying startup that has been [...]
Dating Site Apes 250,000 Facebook Profiles
Performance Marketing
When online dating site lovely-faces.com launched this week with 250,000 profiles, the German creators Paolo Cirio and Alessandro Ludovico proudly announced that they had acquired those users not from legitimate [...]
Obama Launches Startup Non-Profit
Performance Marketing
In a bid to encourage U.S. entrepreneurs, the White House launched the Startup America Partnership, a non-profit campaign to encourage the development of new businesses. With backing from Facebook, IBM, [...]
Kickstarter and Sundance to Help Films Get Funded
Performance Marketing
Kickstarter, the startup that helps projects find funding through crowd sourcing, has hooked up with the Sundance Institute to help fund independent film projects. Many indie films have already gotten [...]
Social Analytics Startup Predicts Purchases
Performance Marketing
Do you know what you’re going to buy tomorrow? Social analytics startup Viralheat thinks it does. The company’s new Human Intent analysis engine scans through Twitter tweets and other social [...]