Julie Enzweiler

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‘Cash for Clunkers’ Drives Traffic

Brand Marketing

Despite the negative online buzz that the Obama administration’s “Cash for Clunkers” program received pre- and post-launch, it appears to have been incentive enough to spur many consumers back into [...]

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Auto Industry’s Wild Ride Gets Smoother

Brand Marketing

The state of the auto nation is shaky at the moment, but all is not lost. Offsetting the unrelentingly negative news are 2009 highlights like a 69 percent spike in [...]

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Auto Sales, Search in Decline

Brand Marketing

NEW YORK Total North American auto sales are down 32 percent from October 2007 to October 2008 with November’s sales forecast not showing much improvement. As the stock market continues [...]

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Auto Sales, Search in Decline

Brand Marketing

Total North American auto sales are down 32 percent from October 2007 to October 2008 with November’s sales forecast not showing much improvement. As the stock market continues its downward [...]