Garett Sloane


Facebook’s New Custom Ad Tools Target an Audience From Desktop to Mobile

Facebook advertisers can now hit moving targets—users as they switch from laptops to smartphones to tablets. The social network announced new self-serve tools for marketers today that bring retargeted advertising to its mobile app for the first time.

Before Twitter, Jack Dorsey Wasn’t So Big on Capitalism

Jack Dorsey, Twitter’s co-founder, is about to make a fortune, but there was a time he wanted nothing to do with the almighty dollar.

Google’s New Ads Will Include Familiar Faces

Meet the new face of Google advertising: You.The search giant, in the grand tradition of social advertising pioneered by Facebook, will plaster users’ profile photos from Google+  next to brands they recommend.