E.B. Boyd
Behind the Scenes: How Starbucks is Assembling its Forthcoming Digital Content Network
Performance Marketing
This summer, Starbucks announced that, later this fall, it will launch an in-store digital content network that customers can peruse using their laptops, smartphones, iPads, or just about any other [...]
NPR's Apps Chief Moving to Netflix
Performance Marketing
NPR’s director of application development, who set the vision for the APIs that have fueled a significant part of the network’s online growth, is leaving the nation’s capital to move [...]
Also, Twitter Got a New Logo
Performance Marketing
In all the hoopla over the redesign of Twitter.com, a key development seems to have been overlooked: Twitter has a new logo. In a shift in aesthetics seeming to mirror [...]
Biz Stone: New Twitter Interface Wasn't Designed for Monetization, but 'It Lends Itself to Advertising and Revenue Opportunities'
Performance Marketing
Twitter execs said their main motivation for doing a redesign of Twitter.com, which they unveiled Tuesday at the company’s headquarters in San Francisco, was to improve the user experience – [...]
Wired.com Launches Science Blog Network
Performance Marketing
Wired.com today launched a new network of what it calls “superstar science bloggers.” Says Betsy Mason, former Contra Costa Times science writer and new Wired.com science editor: The new Wired [...]
Google, Twitter Execs: 'Facebook Places' Mainstreams Check-Ins
Performance Marketing
Foursquare might be quaking in its boots following the launch yesterday of Facebook Places, but executives from Google and Twitter speaking at today’s 140 Characters Conference in San Francisco said [...]
5 Questions with John Byrne of BusinessWeek, Fast Company, and Now, C-Change Media
Performance Marketing
Last week, former BusinessWeek and Fast Company editor John Byrne’s new company, C-Change Media, launched the first site in a network he says will become “the Huffington Post of business.” [...]
AOL's Patch Names Senior Editorial Leaders
Performance Marketing
AOL’s Patch says it now has its senior management team in place with the appointment of four regional Editorial Directors who will report to Patch editor-in-chief Brian Farnham. From the [...]
Former Entrepreneur Editor Joining C-Change Media
Performance Marketing
Former Entrepreneur editorial director Rieva Lesonsky is joining C-Change Media, the company started by former BusinessWeek and Fast Company editor John Byrne. Lesonsky will lead the second site C-Change plans [...]
Ex-BizWeek, Fast Company Editor Byrne Launches Site for MBAs
Performance Marketing
Back in March, we told you that former BusinessWeek and Fast Company editor John Byrne was planning to launch a network of business-related sites. Fast forward five months. The first [...]