Douglas Quenqua
Headed Into the Upfront, NBC Should Brace for the Brian Williams Question
Convergent TV
In 2012, Brian Williams took the stage at the NBC News upfront presentation to address "the elephant in the room"—not the dismal ratings of the since-canceled Rock Center With Brian [...]
Publicis Appoints Leader on P&G
Brand Marketing
NEW YORK Publicis has named Katie Bury evp, worldwide account director on its Procter & Gamble Family Care brands business. Bury arrives from sibling agency The Kaplan Thaler Group, where [...]
Kraft Shifts Crackers to Euro RSCG
Brand Marketing
NEW YORK Kraft has awarded North American creative duties on its estimated $70 million cracker business to Euro RSCG here following a review, the client has confirmed.The brands awarded to [...]
Euro RSCG Taps Business Chief
Brand Marketing
NEW YORK Euro RSCG has appointed Daniel Floyed evp, global business development. He replaces Avi Dan, who parted ways with the agency early last month. Floyed, who will relocate to [...]
McCann, Cranin Part Company
Brand Marketing
NEW YORK Worldwide creative director Jonathan Cranin has parted ways with McCann Worldgroup, the Interpublic Group agency said.The 52-year-old Cranin, who learned of his fate today, said he would take [...]
Draft Focuses on Results
Brand Marketing
NAPLES, FLA. By any account, Howard Draft had a lot to contend with as he took the stage at the American Association of Advertising Agencies’ Management Conference here this afternoon. [...]
CEOs Stress Creativity, Personnel
Brand Marketing
NAPLES, FLA. The need to put people and creativity back at the core of the ad business was the theme of back-to-back CEO addresses here today at the American Association [...]
KB+P, MFP to Merge
Brand Marketing
NEW YORK MDC Partners is merging Kirshenbaum Bond + Partners with Margeotes Fertitta Powell, sources said. Both shops are based here.MFP CCO Neil Powell will launch his own agency, backed [...]
Initiative Wins More Big Lots Media
Brand Marketing
NEW YORK Interpublic Group’s Initiative has added planning, digital and local buying duties on Big Lots stores following a review. The agency already handled the national buying portion of the [...]
4A’s: Connections Hold the Key to Success
Brand Marketing
LAS VEGAS Media professionals sounded a lot like their creative counterparts at the 4A’s Media Conference in Las Vegas last week, as they declared they must also figure out ways [...]