Christian
A fishbowl farewell
Performance Marketing
Readers, Today marks the end of my tenure as FishbowlLA editor. Thanks to everyone who read, emailed, and pointed out fair-use violations. A few final messages/questions for the Los Angeles [...]
Ron Burkle extorted by <em>Post</em> writer?
Performance Marketing
Los Angeles based magnate Ron Burkle– who, as we mentioned yesterday may be buying the dozen Knight Ridder papers up for sale– is the alleged victim in an FBI probe [...]
Hollywood Enemy No. 1: France
Performance Marketing
Look, I like France. It’s my third-favorite country in Western Europe. Whoops. I forgot Lichtenstein! Okay, fourth-favorite. But lately it seems like France is really out to get Hollywood, and [...]
Attention gay bloggers! Event tonight
Performance Marketing
Attention Los Angeles area gay bloggers: Is it just my imagination or is the food at The Abbey actually pretty bad? Also, there is a gathering tonight in West Hollywood [...]
NBC tries to boost employee morale via celebrity go-karting
Performance Marketing
Well, NBC just lost its most valuable daytime asset, and remains solidly in fourth place in prime-time, but at least the network is reaching out to its staff with morale-boosters [...]
Burkle’s bid: $2.2 billion (!)
Performance Marketing
LA-based Ron Burkle’s bid for the twelve Knight Ridder newspapers for sale is reported to range as high as $2.2 billion, handily beating the valuations of many Wall Street analysts, [...]
<em>LAT</em> in 90 seconds
Performance Marketing
– Scrapbooking: like MySpace for neo-Luddites. – Dr. Phil gets slammed in the ‘Tell’ singles column. Looking forward to the avalanche of inane pro-Dr. Phil letters. – Over at op-ed, [...]
Coming soon: test audiences for trailers?
Performance Marketing
The WSJ reports on new technology which will allow more specific measurement of the effectiveness of various kinds of ads, including movie trailers. One company, IMMI (rhymes with ‘gimmie,’ I [...]
KCRW and podcasting: it’s all about the underwriters
Performance Marketing
I’ve often wondered how KCRW’s giant podcasting initiative related to their overall fund-raising strategy. (By ‘overall fund-raising strategy,’ I mean the pledge drives in which all of Los Angeles is [...]
McTiernan-Roven: as the ball rolls
Performance Marketing
Nikki Finke is now claiming that she’s learned that the dispute between McTiernan and Roven which lead to the alleged wiretapping was a standard-issue industry squabble: McTiernan didn’t want Roven [...]