Brian Mossop
Mobile Health App Helps Expecting Mothers in Bangladesh
Performance Marketing
Thirty years ago, the mortality statistics for expecting mothers in Bangladesh were grim. In 2002 things were not much better as the risk of dying from pregnancy in Bangladesh was [...]
One-touch Conference Call Dialing with MobileDay
Performance Marketing
Conference calls can be a pain. Just consider some of the factors that must align for success: correct dates and times, proper dial-in numbers and access codes. To that end, MobileDay [...]
Gap Narrows Between Online Mobile and Desktop Site Traffic
Performance Marketing
According to PR Newswire, mobile devices globally accounted for 35% of website visits during June 2013, a 5% increase from the previous month. Some of the traffic is presumably through mobile [...]
Now Is The Time to Capitalize on the $27 Billion Mobile App Market
Performance Marketing
According to BtoBOnline.com, the mobile app market will hit $27 billion this year, a drastic year-over-year growth. The report cited, from ABI Research’s “Mobile OS, Browsers and Applications Research Service,” said [...]
Facebook Reader Could Entrench The Social Media Giant in Mobile
Performance Marketing
Since Google said it would shut down its RSS reader, other web and app companies have started jockeying for position within the space. The latest announcement came from Facebook, which believes [...]
Android Mobile Malware on The Rise
Performance Marketing
Mobile malware increased 155% in 2011, and 614% from March 2012 to March 2013, according to CNET and a white paper by Juniper Networks.
Mobile Healthcare Market Will Hit $23.49 Billion by 2018
Performance Marketing
A new report from Markets and Markets says that between 2013-2018 the mobile health market will increase from $6.21 billion to $23.49 billion, a compound annual growth rate of 30.5%.
Voxer’s Plan to Merge The Old And New of Mobile Messaging
Performance Marketing
Mobile messaging company Voxer wants to combine the “push-to-talk” cellular features once used by carriers such as Nextel, who served the enterprise market in the late ’90s, with other business-centric [...]
CoTap, a Corporate Mobile Messaging App, Raises $5.5M Series A
Performance Marketing
Two former Yammer executives have raised $5.5 million to build CoTap, a mobile messaging app for the workplace, according to TechCrunch.
Mobile Marketing and Sales to Skyrocket by 2015
Performance Marketing
According to a report from the Mobile Marketing Association (MMA), mobile sales will hit $400 billion by 2015, boasting an annual growth rate of more than 50% between 2010-2015, as reported [...]