Instagram Is Testing a Way for Users to Keep Posts to Themselves Without Deleting Them

Instagram confirmed that it is testing a feature that allows users to archive photos and videos they have deleted from their accounts, rather than wiping them out permanently.

Twitter Just Created a New Position: Global Head of Live Business

ESC Games CEO Todd Swidler is Twitter’s new global head of live business, a new position focused on the business side of the social network’s livestreaming partnerships.

Twitter COO Anthony Noto Discusses Live Video Tab, Global Livestreaming

Twitter livestreamed more than 800 hours of “premium” content during the first quarter of 2017, covering more than 450 events and reaching 45 million unique users globally, chief operating officer Anthony Noto said during the social network’s annual shareholders’ meeting conference call Monday.

Jack Dorsey Shed Some Light on How Twitter Uses Machine Learning, Deep Learning on Its Timeline

Twitter CEO Jack Dorsey discussed how the social network is using machine learning and deep learning to populate its timeline during the company’s annual shareholders’ meeting conference call Monday.

Twitter: Here’s How to Receive Direct Messages From All Users

Did you know Twitter gives users the option to receive direct messages from all users?

Facebook Wants You to Get Your Friends Involved in the Facebook Live Experience

Facebook Tuesday introduced two new features aimed at enabling users to easily involve their friends in their Facebook Live videos and video viewing: Live Chat With Friends and Live With.

Facebook Is Beta-Testing a New Self-Service Tool for Publishers’ Direct-Sold Video Campaigns

Noting that more than 90 percent of ad inventory for its largest brands are sold via direct-sales channels, Facebook announced Tuesday that it is beta-testing Audience Direct, a new self-service tool to finalize deals between publishers and advertisers for direct-sold video campaigns on publishers’ owned-and-operated sites.

Pinterest Just Served Up Better Ways to Find Recipes, Ingredients and Full Dishes

Pinterest users conducted nearly 5 billion saves and searches related to food and drink in 2016, and updates to Lens and the social network’s search functionality will enable them to eat and drink to their heart’s content.

How Brands Can Identify the Best Influencers

Opinion: Now that everyone has unfettered access to almost everyone in the world, ordinary people are becoming internet-famous on the strength of their looks, personality, topic authority or lifestyle. Brands have noticed. Even the biggest brands are turning to regular people, just like you and me, who have built highly engaged audiences.

Nielsen Social Content Ratings, Week of May 15: Billboard Music Awards Blast Competition

The Billboard Music Awards on ABC were heard loud and clear on Facebook and Twitter, spurring 5.346 million interactions across the two social networks, according to the Nielsen Social Content Ratings for the week of May 15.