Why Your Brand Needs Multiple CPA Targets

Your customers are not all worth the same: Stop acquiring them all for the same price.

Building a Successful Social Media Team

Building a productive social media team remains a challenge for contemporary organizations. Problems arise when employees are not sourced properly, traditional hours are imposed and oft-derided millennials are not managed effectively.

89th Annual Academy Awards: Moonlight, Jimmy Kimmel Lead Twitter Chatter

Twitter revealed the most-tweeted-about moments and stars from The 89th Annual Academy Awards Sunday night.

Pokemon Go Celebrates Pokemon Day With Party Hat Pikachu

In celebration of Pokemon Day on February 27, Niantic launched a limited-time update in Pokemon Go.

Facebook Has a Trump Problem

I’ve recently been personally feeling like Facebook is becoming less and less tolerable given the post-election climate. Not that I enjoyed the screaming back and forth from the 2008 or 2012 elections, but after the 2016 election, things didn’t seem to settle down like they had in the past.

Here’s How to Add Multiple Pictures, Videos to Instagram Posts

Instagram recently introduced the ability for users to share up to 10 pictures and videos in a single post.

How Keeping It Simple Applies to Live Social Media

Zeroing in on a few simple best practices can ensure that your next live social media campaign runs according to plan and garners the desired results.

Periscope Producer Now Available to All Users on Mobile, Web

The feature allows users to live stream on Periscope from devices other than phones and tablets.

Crazy Labs Launches Mr.io Multiplayer Arena Game on Mobile

The multiplayer arena game challenges users to eat other players to become bigger, while avoiding being eaten themselves.

4 Secrets to Social Video Success

It’s one thing to produce a video but quite another to create one that will engage, delight and persuade your audience. Having good ideas is key, but there are four other important factors you should consider if you want to reap the benefits of social video.