Back-to-Back Baseball for Twitter: Livestreamed MLB Games Tuesdays, New Show Wednesdays

Friday night’s visit by the Texas Rangers to the Toronto Blue Jays marks the last Friday-night livestreamed Major League Baseball game on Twitter before its package shifts to Tuesday nights, and the social network also announced a three-hour MLB program to be livestreamed on Wednesday nights.

Facebook Audience Network Advertisers Can Now Go Full-Width

Facebook Thursday introduced a new full-width ads format for Facebook Audience Network, its mobile advertising network.

Ads on Instagram Stories Are Now Available With Objectives Besides Reach

Instagram launched immersive, full-screen ads on Instagram Stories in January, making them available to all advertisers in March.

Creating a Snapchat On-Demand Geofilter Is Much Easier With Its New Web Tool

Users of the messaging app have been able to create on-demand geofilters since last February, via image editors such as Photoshop and Illustrator. Snapchat eased the process last August with its introduction of customizable templates and several other features.

Instagram Direct Now Supports Landscape and Portrait Modes, Links

Instagram announced Thursday that its Instagram Direct messaging feature now supports landscape and portrait orientations, as well as links.

Facebook Just Announced Two Key Hires for Its Global Marketing Solutions Team

Facebook Thursday announced two big-name additions to its global marketing solutions team—former Verve CEO Nada Stirratt and former THX Product Marketing president and CEO Ty Ahmad-Taylor.

New Emojis Galore for Twitter Users, But Only via Desktop, Mobile Web and TweetDeck

Twitter users now have access to a host of new and updated emojis as part of the release of Emoji 5.0, but only via desktop and mobile web, as well as TweetDeck.

YouTuber Kwebbelkop on What It’s Like to Star in Mobile Game Fastlane: Road to Revenge

Jordi van den Bussche, otherwise known as Kwebbelkop, spoke with Social Pro Daily about his role in Fastlane: Road to Revenge and more.

Publishers Creating Facebook Instant Articles Can Now Simultaneously Work on Google AMP (Apple News Soon)

The software-development kit for Facebook’s Instant Articles media-rich, quick-loading stories from publishers now supports Google AMP, and the social network said support for Apple News is on the way.

Using Social Media to Promote Your Service Business: 5 Dos and Don’ts

Opinion: How easy is it to sell a $7 product on social media? Very easy, no doubt. How about a $10,000 service? You can be sure it won’t be as easy.