How Paid and Organic Facebook Efforts Support Each Other

Opinion: If you know how to wield this data, you can turn it into a truly powerful growth factor.

Pinterest Shopping Ads Are Now Available to More Brands

Visual search tool Shop the Look was introduced in four more countries.

Facebook Is Testing Several New Products for Creators on Its Platform

Two new monetization options are among features being trialed.

Facebook Introduced New Tools for PC Game Developers

The social network's Games SDK now includes a livestreaming API and more.

Messenger Marketing: The Next Frontier for Business Growth

Opinion: Traditional channels such as emails and SMS are vulnerable to spam.

LinkedIn Just Added an ‘Ask for a Referral’ Button

Applicants who include them are four times more likely to hear back from recruiters.

Is Social Media Making Us Elitist?

Use brand platforms to encourage people to find contentment and happiness.

Facebook Lite Is Not Just for Emerging Markets Anymore

The lightweight alternative Android app launched in several developed nations.

Pinterest: Here’s How to Sort Your Boards on Mobile

Users have multiple options for organizing their content.

Your Users Don’t Need to ‘Learn More’

Boost engagement with more contextual calls to action.