Vivendi Finally Makes Good on Its Long-Rumored Plans to Buy a Majority Stake in Havas
The Bolloré family will effectively consolidate its global media and marketing properties if the deal goes through.
DDB North America Names Its First Chief People Officer
Britt Hayes joins DDB from Grey, where she was executive director of creative management.
Y&R Is Consolidating 3 Businesses Into a One-Stop Shop Called BAV Group
Michael Sussman will lead the operation as CEO.
Innocean Expands Its Creative Team With a Series of New Hires
The agency also promoted an associate creative director to creative director.
Marketers Plan to Increase PR Spending Over the Next 5 Years, According to New Report
A new report by the ANA and the USC Center for Public Relations found that marketers are prepared to increase their investment in PR.
WPP Doubles Down on Amazon Investment by Acquiring Specialty Shop Marketplace Ignition
The consultancy, launched by Amazon veterans, helps agencies and clients navigate the massive ecommerce platform.
4A’s Is Honoring 100 Ad Legends and Rising Stars to Celebrate Its 100th Anniversary
The 4A's is accepting nominees for 'The Advertising 100' through May 15.
Neustar Hires AOL Veteran to Strengthen Its Agency Partnerships Around the World
Kathleen Dundas was agency development director at AOL and, before that, a longtime veteran of Starcom MediaVest Group.
Carmichael Lynch Welcomes New Design Director
Milton Un joins the agency from Fallon.
20th Century Fox and AT&T Were Among Last Week’s Biggest Spenders on New TV Ads
Kantar Media revealed which advertisers spent the most on new broadcast campaigns last week.
72andSunny Continues Its Global Growth With New Offices in Singapore and Sydney
The MDC Partners agency is expanding into the Asia-Pacific region.
DDB New York Strengthens Its Digital Strategy, Data and Analytics Practices With a Pair of Hires
Reema Mitra is the agency's new group director of digital strategy, and Joe Panzarella is its new group director of strategy and analytics.
Y&R Hires Its First North American Executive Creative Director Away From Grey New York
The Portugese native also used to lead creative at Ogilvy Brazil.
With Its Latest Hire in Atlanta, Zenith Aligns Itself More Closely With Sister Shop Moxie
Publicis Media continues to invest in the city, making Mitch Scharf managing director of that office.
Leo Burnett Names a New Chief Strategy Officer in Chicago
Emma Montgomery will help turn data into 'beautiful, human insight.'