Sony Pictures was the top spender last week, according to Kantar Media, with Applebee's and Red Lobster among the top five.
Anna Griffin, svp of corporate marketing at CA Technologies, discusses how machine learning quickly builds relevant content and context.
In a Nielsen's total audience report, SVOD and multimedia devices are also growing in popularity with older generations.
While marketers make short-form videos most often, a new study from TwentyThree has found that long-form videos receive the most engagement.
Adweek and Bloomberg Media hosted an event for brands and agencies to discuss the evolving role of trust in financial marketing.
The latest "New Business League" report from international consultancy R3 shows clients moving toward project-based work.