18 Bullish Stats About the State of U.S. Advertising

eMarketer crafts a 'cheat sheet' for Advertising Week NY

YouTube’s Technology Can Now Spit Out Thousands of Different Video Ads at Once

And can be targeted based on where consumers are and what apps they've downloaded.

Spike’s Rebranding as Paramount Network Is the Latest Maneuver in Cable’s Battle for Viewers

Viacom will relaunch the net on Jan. 18.

What Marketers Need to Know About Location-Based Advertising and Where It’s Headed

Adweek assembled a panel of six experts from brands and agencies to weigh in over Slack.

As IBM Ramps Up Its AI-Powered Advertising, Can Watson Crack the Code of Digital Marketing?

The acquisition of The Weather Company fuels a new division encompassing data, media and technology services.

How Even Basic Human Connections Can Increase Brand Affinity

How to break through consumer mistrust.

Sizmek Is Acquiring Rocket Fuel for $145 Million to Create a Formidable Ad-Tech Force

The deal is expected to close in Q3 and should help them compete against the Google-Facebook duopoly.