We’ll get another chance

Sometimes AdFreak’s life seems to consist mostly of a never-ending succession of envelopes coming through the mail to us from Citibank, all with the words “LAST CHANCE” printed on them […]

Wanted: sponge-nappers

Calling all cars: Be on the lookout for a 10-foot-tall inflatable sponge. Yellow. Last seen wearing square pants. We imagine just such a call blazed across police radios in Mt. […]

Laziness is the new copywriting trick

Random musing of the day: Is the contruction "[x] is the new [y]" still fair game in advertising, or is it completely, ridiculously, mind-numbingly overused already? It probably started, way […]

McDonald’s new special sauce

So Heidi Klum apparently likes Big Macs, and will be professing her love for them on a TV screen near you in the not-so-distant future. Heidi Klum eats Big Macs. […]

iPod, you Pod, we all Pod

It was only a matter of time before the iPod phenomenon gave birth to new words and phrases among the "pod people culture." We’ve already heard about the "iPod economy." […]

Macy’s thanksgiving ad parade

Now that we’ve finally attended our first ever Macy’s Thanksgiving Day Parade (see photographic evidence at left), we thought we’d finally be able to knowledgeably answer the question of whether […]

Taking the M&M train

M&M’s Candies have finally done what might seem obvious to many New York subway riders—partnered with the MTA in a special promotion that marks the subway’s 100th anniversary with commemorative […]

Knauss gets behind Levi’s

Shock of shocks! The New York Post is reporting that professional Donald Trump fiancée Melania Knauss has been signed to an endorsement deal by the apparel-maker. The deal comes on […]

Sex and the wrong city

Sarah Jessica Parker, the indomitable pixie of Gap ads and more, can do no wrong here in America, but she’s ruffling feathers in Tel Aviv, showing too much skin in […]

Papi’s promotion commotion

Up here in Boston, we didn’t have our Wheaties this morning. But we wish we’d been out shopping at the Shaw’s supermarket in Dedham, Mass., on Tuesday, when Red Sox […]