After the long flight sans Internet, Adweek has arrived in Cannes, and Cannes Lions—the most prestigious advertising awards ceremony in the world—is already underway. The first shortlists have just been released for Direct and Promo & Activation, with more to come today and throughout the week. Meanwhile, delegates, heavy hitters and otherwise, are gathering around the Palais and on the Boulevard de la Croisette. Unless I’m mistaken, that was R/GA chairman and CEO Bob Greenberg sitting first class on the red-eye from New York. (It would, however, be hard to mistake him.)
A few things to look forward to today, including a heavily hyped appearance by Nick Jonas of the Jonas Brothers, which begins a series on “What the Music Industry Can Teach Advertisers,” which will also feature Patti Smith, Pharrell Williams, and will.i.am later in the week. Jonas joins Frederick Townes, chief technology officer at Mashable, Bob Garfield, author of Chaos Scenario, Nathan Coyle, general manager at Cambio, and Ian Wolfman, chief marketing officer at imc2.