Robert Redford on Cannes and Content

Reflects on storytelling

In a nod to long-form creative, Robert Redford Tuesday received a rousing welcome from the packed hall after being welcomed by Yahoo’s Ross Levinsohn at the Content and Conversation Catalyst event. Redford quickly ran through his path to starting the Sundance Festival and Channel, and the long tail of cable and technology that provides for an outlet for the channel. But Redford moved on to the art and business of content creation.

     On what makes great storytelling: Redford quipped “sex” and drew a round of laughter.

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