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Omnicom Group’s Zimmerman Advertising in Fort Lauderdale, Fla., has added six staffers to its team:
• Michelle Orf (shown) was named national manager of Internet and social media marketing. She joins following stints at KB Homes and Lennar’s.
• Dave Gibbons, with 15 years of experience, was hired as group media director. He has served at MediaCom, Mindshare and Bates USA.
• Beth Roper was added as senior account planner for Hispanic marketing. She previously handled the Hispanic ad efforts at The Vidal Partnership for MasterCard and Nissan North America.
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