Y&R Taps Chief Knowledge Officer

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Young & Rubicam Inc. last week named Bruce Nelson to the new post of chief knowledge officer.
Nelson, 46, is currently director of strategy for worldwide accounts at McCann-Erickson Worldwide in New York. He assumes his new post in April.
“Bruce is the ideal person to harness our intellectual assets for the benefit of our clients,” said Ed Vick, Y&R Inc.’s chief operating officer, who also called Nelson “one of the real stars of this business. He brings to the table a unique combination of skills as a top brand strategist, a creative director and a technologist.”
Nelson previously worked for Y&R in New York in 1977, then joined McCann two years later and has worked there ever since.


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