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Who is ZigVonZag? That’s what Cooper HMS wants to know. Someone using that name though America Online has been sending rather nasty e-mails to the Miami agency.
According to Cooper director of communications Tim Dodson, things have escalated to where chief executive officer Rick Cooper has handed the material over to company lawyers, who are asking for AOL’s help.
Adweek learned of the misinformation campaign when we received a message from the anonymous ZigVonZag a few weeks ago.
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