Yahoo to Sponsor One Show Interactive

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NEW YORK — Yahoo has signed on as the sole sponsor of the One Club for Art & Copy’s One Show Interactive, an awards competition that recognizes innovative interactive advertising.

As a part of the sponsorship agreement, Yahoo will build and host an online gallery to display all the winners from the One Show Interactive.

In addition, the Santa Clara, Calif.-based Web portal will sponsor the Innovative Marketing category in the One Show, the club’s traditional advertising competition.



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