WSJ Searching for Creative Agency for Assignment

Most recent lead agency mcgarrybowen not participating

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The Wall Street Journal is looking for a creative agency for an assignment. The search, which is being conducted by MediaLink, L.A., has been spearheaded by Hamish McLennan, the former chief executive of Young & Rubicam, who joined WSJ parent News Corp. last February as evp, office of the chairman, sources said.

Michael Kassan, CEO of MediaLink, declined comment and referred calls to the Journal. A rep there wouldn't confirm that a search is underway but said the company "works with a ton of different agencies all the time.”

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