WSJ Names Finalists, Not Hill

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The Wall Street Journal has selected three finalists for its consolidated circulation and trade advertising accounts–and incumbent Hill, Holliday, Connors, Cosmopulos is not one of them.
Incumbent J. Walter Thompson in New York, Goodby, Silverstein & Partners in San Francisco and TBWA/Chiat/Day in Playa del Rey, Calif., will receive an assignment for final presentations, a client representative said last week. Those presentations, which may or may not include creative development, are scheduled for mid-November.
JWT currently handles the client’s trade efforts, which are significantly smaller than the circulation advertising handled by Hill, Holliday.
WSJ, published by Dow Jones & Co.


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