Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Work Beer had a strong first year for its maker, Williamsville Brewery, marking its anniversary as the top-selling brand among the microbrewer’s 24 labels.
“We’re going to expand it to other states,” said the brewery’s owner, Bob Cabaniss, from Richmond, Va., where both the beer maker and the agency that licenses its name to the beverage are based. “Right now, we’re in Virginia and both Carolinas. We will break before end of third quarter, shooting for June, in Florida and Georgia .
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in