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ATLANTA – Burly Bear Network, the New York-based provider of “reality-based, adventurous programming” to colleges and cable television systems, has placed its advertising account with Work in Richmond, Va.
The agency was awarded creative-only duties, though it is in discussions with client officials about the feasibility of adding media planning and buying as well.
The client connected with the advertising agency through a third-party referral.
“They were talking about doing some broadcast and they wanted somebody who could build their brand,” said Work founder Cabell Harris.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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