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ATLANTA Home mortgage lender Saxon Capital said it has chosen Work as its lead agency.
The Richmond, Va., shop prevailed in a review against local rivals Siddall, Flashpoint, Edelmann Scott, Neathawk Dubuque, JHI and Barber Martin, sources said. There was no incumbent.
Billings are $2-5 million.
“Work is a unique company that we believe is well suited for today’s business realities,” said Saxon president Dennis Stowe, citing the agency’s track record in the financial services category.
Work, a member of Ogilvy & Mather’s Syndicate, a consortium of creative shops, will handle creative and media buying for two of the client’s Glen Allen, Va.,
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