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ATLANTA Wolfbone Marketing has launched its first work for Kauffman Tire since winning the account following a review earlier this year, the shop said.
The work includes billboards, radio, direct mail and print ads in Georgia, Florida, Texas and Ohio. Most of the work is concentrated in the metropolitan areas of Atlanta, Dallas and Tampa/St. Petersburg, Fla. The shop plans to add television ads to the campaign next year. All the work carries the tagline, “Better people.
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