Winery Picks Seidel O'Neil

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Seidel O’Neil Advertising here has been awarded Rosemount Estate Winery’s estimated $1 million U.S. advertising account, following a review of several undisclosed West Coast shops. There was no incumbent.
“Seidel O’Neil has done some outstanding work,” said John W. Gay, president of the client’s U.S. operations. “We were particularly impressed with their ability to build a brand.”
The shop will handle all U.S. advertising duties for the Australian vintner, working directly with the client’s U.S. headquarters in Sonoma, Calif.

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