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Wieden + Ken nedy’s first work as a new roster shop for Pizza Hut has been pulled off the table after only a week. Replacing it is a spot from longtime agency BBDO, sources said.
Wieden’s “Where’d the cheese go?” ad for the Insider pizza broke on May 13. It is unclear when it was pulled, but as of May 20, it already had been replaced by the BBDO commercial, sources said.
A client representative would neither confirm nor deny that BBDO produced the second spot, but acknowledged that the original one had been replaced.
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