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Health food stores and juice bars pop up all over the place these days, especially in bustling cities like New York. The newest spot, Honeybrains, may seem like your average healthy restaurant, but the story behind it probably isn't what you'd expect.
Founded by Galit, Tomer and Alon Seifan, Honeybrains was designed with the hope of creating healthy, tasty products that contribute to overall brain function. One of the brothers (Alon) is a neurologist who has spent many years studying how nutrition affects the brain and wanted to use that information to help create the store's products.
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