Where The Jobs Are

The good news about the market for jobs in advertising, media and marketing is that it’s improving—quite briskly in some regions, to judge by the volume of help-wanted classified ads in Adweek. The bad news is that it’s improving at a leisurely pace in other areas, especially in the West, where a lackluster job market is dragging down the national total. And after several years of drastic shrinkage, the market has far to go before it regains anything like its pre-recession size. The mathematics of volatility are not on its side: Keep in mind that if you buy a share of stock for $100 and it goes down 90 percent and then up 90 percent, it’s not back at $100—it’s at $19.