Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
HBO’s Super Bowl ad for Westworld teased an android uprising in the drama’s second season, which will premiere on Sunday, April 22.
The spot, which was directed by Westworld co-creator Jonathan Nolan and aired during the third quarter, combined scenes from Season 2 with footage shot exclusively for the Super Bowl ad.
It opened with majestic Western images, and narration by the star Evan Rachel Wood, who plays Dolores, one of the android hosts in the drama’s Wild West theme park: “Look at this world … this beautiful world … a world where you can be free.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in