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SAN FRANCISCO-After searching Northern California, Web software startup Propel handed 2-year-old shop Eleven here its esti mated $8-10 million account.
The shop has crafted a logo, tagline and launch materials for Propel’s first business-to-business product, which was unveiled at a trade show last week. The shop will also develop Propel’s branding initiatives, including Internet marketing, direct response work and print ads, said company officials.
Propel was founded in late 1999 by Steve Kirsch, founder of Info seek, one of the early search engines.
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