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Warner Bros. Consumer Products Division has launched an agency review, according to sources. A representative at the Burbank, Calif.-based client confirmed the review, but declined to elaborate.
Agency of record Meade Ullman Advertising in Sherman Oaks, Calif., will participate in the review, according to an agency representative.
Last week, agencies including Cohen/Johnson and Dailey & Associates, both of Los Angeles, plus Sagon-Phior Group in Sherman Oaks, Calif., received packages containing samples of the client’s collateral and TV ads, according to sources.
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