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BOSTON Allen & Gerritsen plays up the limitless possibilities of science in print and online ads for Waters Corp.
Work from the Watertown, Mass., independent spotlights client contributions in healthcare, pharmaceuticals, food safety and environmental engineering. The shop seeks to make a connection between Waters and innovations in products, services and treatments.
Ads use a stylized monochrome scheme to draw the eye and simple headlines such as “Data.” Text continues: “60 percent of the world’s diseases have no cures.
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