VR To Help Knape Attract New Business

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Dallas agency Knape is set to relinquish some of its autonomy from parent organization Valentine Radford Communications of Kansas City, Mo., in order to beef up its new business initiatives.
Officials with both agencies said last week that the $170 million Midwest agency will begin lending its strategic planning and media credentials to the fledgling shop’s new business efforts.
Since Knape’s founding last year under VR’s auspices, it has maintained independent operations under president Susan Knape and executive vice president Ted Ingersoll.

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