Grey Goose which has touted itself as “The World’s best tasting vodka” apparently has convinced those polled by Brand Keys. It ranked highly according to image, versatility and smoothness. “Pretty funny since vodka is supposed and to be odorless and tasteless alcohol,” said Passikoff. The No. 1 selling vodka brand Smirnoff finished last.
1. Grey Goose
4. Jewel of Russia
5. Ketel One
7. 3 Olives
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