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WASHINGTON Vermont Attorney General William Sorrell filed suit today against R.J. Reynolds Tobacco, alleging its advertising for Eclipse cigarettes makes false and misleading health claims by stating that smoking the brand is less harmful.
“We encourage the tobacco companies to develop less harmful tobacco products, but until they do—and until they can scientifically demonstrate that new cigarette designs will reduce the risks of smoking—we cannot tolerate misleading health claims about any cigarette product,” Sorrell said.
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