Verizon Goes Street Level With Droid Game

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As part of the marketing to promote the launch of the Droid Smartphone, Verizon Wireless took to the streets taking over four vacant storefronts in three cities to create a one-of-kind interactive experience for pedestrians. Through Dec. 27, pedestrians in San Francisco, Phoenix and Los Angeles are invited to play the Droid Game, a videogame at street level.

Using hand gestures, pedestrians control the robotic arms of the Droid with their hands to collect as many falling Droid Apps as they could in a 30-second period.

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