Undeterred Martin Seeks Cap on Cable

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

WASHINGTON Unbowed over the commission’s rejection of his attempt to regulate the cable industry on Tuesday, FCC chairman Kevin Martin remains determined to push an aggressive media agenda at the agency.

On Thursday, he began circulating proposals for the commission’s January meeting that include setting a maximum cable-company subscriber ceiling, an inquiry on product integration in TV shows and easing media-ownership limits on newspaper and broadcast companies.

Under a 1992 law, Congress directed the FCC to set limits on the number of customers one company can reach nationwide.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in