Trilogy Looking at 10

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Trilogy Software is talking with select agencies nationwide about handling its estimated $15 million advertising and media account, and plans to wrap up its review by the end of the month.
“We are looking for shops known for great creativity and media placement [capabilities],” said Tracy Ott-Wallingford, director of marketing for the Austin, Texas-based company.
Ott-Wallingford added the company is also talking with shops that have handled technology and business-to-business accounts.
The client began its search earlier this summer with a list of about 20 shops, and has since trimmed that number to about 10, said Ott-Wallingford.


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