Triangle Bank Moves Business From Smith Advertising to FGI

By Katy Eckmann





ATLANTA–Tripling its growth in less than three years, Triangle Bank assigned its advertising account to FGI in Chapel Hill, N.C. A banking industry source estimated the budget at close to $1 million.





Headquartered in Raleigh, N.C., Triangle Bank had employed Smith Advertising & Associates, Fayette-ville, N.C., for the last two and a half years, said client senior vice president and director of marketing Susan Lloyd Fonville.





Since then, Triangle has tripled its assets to $1 billion-plus, making it the state’s 10th largest bank.





‘The growth is not slowing down,’ Fonville said.