Tractenberg Skews LuggageFree at Women

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NEW YORK Tractenberg Advertising recalls the lost glamour of air travel in a $1 million campaign for LuggageFree, a courier service that allows travelers to transport bags from home to hotel without carting them through the airport.

The New York shop won the account last week after a review against undisclosed contenders, and will break its first work next month, said agency president and creative director Joel Tractenberg. Ads will pair stylish illustrations with sassy headlines in an effort catch the eye of upscale female travelers, particularly mothers, Tractenberg said.

“When



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