too Sexy for the web?

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Where can you find bunny ears, plenty of skin and cleavage? The Internet, of course.

The official site of the New England Web Design Awards—newd-awards.com—sparked some unexpected controversy for its racy themes.

“We got a couple of [negative] comments … [show sponsor] Aquent got some comments,” conceded Tim Stevenson, president of IdentityOne, the Boston firm that created the site.

But Lori Abe, director of public relations at Aquent said, “I haven’t heard any negative comments.”

The site’s retro-style illustrations featured women in sexy poses—but no hunky men.







AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in