TMI Remodels All-Wheel-Drive Subaru Site

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NEW YORK TM Interactive has launched a redesigned all-wheel-drive micro site for Subaru that is intended to ease navigation and make the information clearer and more concise.

TMI, based in Irving, Texas, is a unit of incumbent TM Advertising that is defending the Subaru account against eight challengers. Regardless of Subaru’s decision on the major ad account, TMI could retain the assignment on the Subaru of America Web site.

“TM Interactive has created a unique micro site that is informative and highly interactive and exceptionally designed to meet the needs of our consumers,” said Jonathan Rivard, manager of e-business at Subaru of America.

To





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