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BOSTON The churn among corporate marketing chiefs continued late Wednesday as TJX Cos. named John Gilbert evp, CMO.
Gilbert had been vp, marketing at Canton, Mass.-based Dunkin’ Donuts, where he oversaw the “America runs on Dunkin'” campaign fashioned by Interpublic Group’s Hill, Holliday, Connors, Cosmopulos in Boston. That multimedia effort broke last April.
Ben Cammarata, chairman of TJX, said, “I am confident that John will maximize his proven creative marketing expertise and leadership ability in spearheading our marketing efforts going forward.”
TJX
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