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NEW YORK Tierney Communications trumped its peers at the Philadelphia Addy Awards held at the Kimmel Center for the Performing Arts last night, taking home best of show honors and four other top prizes, while Red Tettemer collected the most trophies.
Tierney’s “Pranks” campaign for Independence Blue Cross, a quirky television series in which righteous underlings take revenge on bosses who skimp on benefits, was named best of show. The four 30-second spots also won the best of TV award.
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